Manufacturer Of Popular Drink Among Teens Faces Major Lawsuit

The Chicago based manufacturer of “Four Loko,” a popular drink among American teens, has been hit with a lawsuit brought by the parents of a young teenager (Bo Rupp) that died after drinking two cans of the beverage. According the lawsuit filed in Chicago, 15-year old Bo Rupp lost touch with reality after drinking two cans of Four Loko and was struck and killed by a car when he wandered onto a roadway near his home.

Packing a stunning 12 percent alcohol content, Four Loko has gained popularity among young people and has earned the nicknames “blackout in a can” and “liquid cocaine.” Marketed in a variety of fruit flavors that appeal to young people, Four Loko is sold in single-serve, non-resealable 23-ounce cans. While the packaging makes the drink look harmless, most parents would be shocked to learn that only one can of Four Loco is the equivalent of a six-pack of beer — enough alcohol to make a 225-pound man too drunk to drive. Thus, in young Bo Rupp’s case, two cans of Four Loco equaled approximately 12 beers.

Parents should be alert to the dangers of Four Loco and realize that it is a far cry from the average alocoholic beverage. In recent years, the drink has been linked in lawsuits ranging from rape cases to auto accidents. Given what occured in young Bo Rupp’s tragic case, parents should be alert and vigilant to the dangers of Four Loco.